Clearly, the progressive influence of the great IT/Cloud/AI technology combine that is exercised on multiple areas of human activity has brought enormous advantages for businesses of any kind. The Cloud, united with IT, Robotics, and cyber/nanotechnology has given birth to Smart devices including smart cars/tractors/airplanes, smart homes and robot waiters, receptionists, drones and more from which multiple industries are benefitting. For business strategies, Semantics technology has produced AI assistants to help customers/clients with queries and providing suggestions on products/services. The capacity of AI to mimic the neural pathways of the neural brain through the Semantics process is another major boost for business, because it is able to make sense and extract meaning out of human language, grammatical syntax, and human behaviour.
NLP (Natural Language Processing) refers to all the correlated processes that are needed to turn unstructured data (data that is not fixed in location, such as HTML files, audio/video, PDF, text docs, blogs) into a structured and comprehensible data format that is fixed. These processes include Semantics technology and text mining,cognitive computing, machine learning,and to a certain extent though for limited use RPA (Robotics Process Automation, used for repetitive tasks) among others. While seemingly a complex tool with a reservoir of beneficial business applications, NLPis extremely valuable to gain a competitive foothold in the market and especially to provide a boost for small business and start-ups if they know how to use and implement the technology efficiently and how to allocate the right applications to their specific goals.
Semantics software through text mining can sift through (as close as possible to real time) all the possible sources on the internet (social media, blogs, virtual libraries, academic publications, business journals, etc.), recognize and process human language and text, and deliver personalized solutions to a single or multiple business need. Aside from saving on time, manpower, and cost, while reorganizing the organizational infrastructure and solidifying collaboration between company levels, it can also help anticipatea business crisis before it begins. It can gauge fluctuations in customer demand or satisfaction and respond with the appropriate solution well in advance. The major benefit is of course the fact that a company can gather valuable previously undiscovered business intelligence from many different sources in the domain of human knowledge and activity, and thus develop a cross-disciplinary approach as well as diversify to new products should a challenge present itself with consumer behaviour. Moreover, this will also attract new audiences and enhance market presence and visibility.
Knowing how to use the many cloud applications before software deployment is of course the number one prerequisite for companies interested in the benefits of Semantics software. For this reason they should first identify what kind of software they need and for what specific purpose. Some may not need all the applications and upgrades. Inany case a company would be well-advised to train their employees (and CEO, managers) into the specific technologies and also upgrades which are entering the market at a progressive and accelerating rate. While much of this technology was considered science fiction in the past like Black Holes, 3D printing machines, or the Higgs-Bosom God Particle discovered at CERN, it is important to understand that this is only the beginning of the AI age and that we are moving toward a truly interconnected digital cyberworld from which multiple businesses and, hopefully, the entire human species will benefit.